Four words can be used in rating the quality of the learning experience generated by the design of a course or lesson. These words are: ‘effective’, ‘valued’, ‘liked’ and ‘efficient’. They have been mentioned earlier, in the foreword. A learning experience is:

To what degree a course or lesson is rated highly by the learners will depend upon the skill of the teacher (if one is involved), the quality of the materials and, not least, the quality of the design which generates the learning experience.

In this book, Emax Vmax Lmax E’max will be used as the shorthand form of ‘maximally effective’, ‘maximally valued’, ‘maximally liked’ and ‘maximally efficient’.

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